Elon Musk’s AI firm, xAI, launched Grok 3, its long-awaited flagship AI mannequin, final week. Grok 3 powers the Grok chatbot apps for cell and the online, in addition to the Grok expertise on the Musk-owned social community X.
On condition that there’s a lot competitors within the AI chatbot area nowadays, it wasn’t a foregone conclusion that Grok 3 would make a lot of an impression. OpenAI’s ChatGPT alone has grown to 400 million weekly active users. Nonetheless, preliminary information means that the brand new mannequin has certainly gotten individuals to obtain and take a look at Grok.
In line with estimates from Sensor Tower, a market intelligence agency, worldwide and U.S. cell app downloads of Grok throughout the week of Grok 3’s launch elevated greater than 10x every in comparison with the earlier week. Every day energetic customers for Grok’s U.S. app soared greater than 260% final week, in the meantime, whereas world every day energetic customers climbed 5x week-over-week.
Muddying the waters considerably is the truth that Grok 3’s launch coincided with the Grok app’s growth to a number of markets in Europe, Latin America, and Southeast Asia. A number of the app’s world development is probably going attributable to this.
Grok’s internet app additionally noticed development over the identical interval, although, impartial of the cell apps. In line with digital intelligence platform Similarweb, U.S. every day visits to the Grok internet app — to be particular, Grok.com — elevated from round 189,000 to greater than 900,000 within the days following Grok 3’s launch. Worldwide, every day visits grew from 627,000 to 4.5 million.
They’re spectacular numbers, to make sure. However the large query is whether or not xAI can keep the momentum and retain these customers.
Latest controversies threaten to dampen enthusiasm for Grok 3. Over the weekend, the mannequin briefly censored sure unflattering mentions of President Donald Trump and Musk, a change that xAI attributed to a rogue worker. A couple of days earlier, customers found that Grok 3 would persistently say that President Trump and Musk deserve the dying penalty. xAI shortly patched that challenge, as properly.